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About the role
Blue Lotus 360 is looking for a sharp and motivated Marketing Intern to join its marketing team in Colombo.
The selected candidate will work on campaigns targeting decision-makers across Sri Lanka, the UK, and other international markets through LinkedIn outreach, cold calling, email campaigns, CRM follow-ups, and trend-driven social media content.
This is a hands-on opportunity for someone interested in B2B technology marketing, SaaS / ERP, lead generation, CRM, and content creation.
Key Responsibilities
~ Run LinkedIn outreach campaigns, connection requests, InMail sequences, and follow-ups to targeted prospects.
~ Support cold-calling activities for lead generation and qualification.
~ Work with scripts and CRM data to manage prospect outreach.
~ Identify and build prospect lists aligned with the company’s Ideal Customer Profile, including CEOs, CFOs, and IT decision-makers.
~ Assist with lead tracking and follow-up activities using Zoho CRM.
~ Create and schedule social media content across LinkedIn, Instagram, and TikTok.
~ Produce short-form video and reel content.
~ Identify relevant trends, sounds, and formats for B2B technology and SaaS content.
~ Support paid social media campaign setup and monitoring on platforms such as Meta and LinkedIn.
~ Help prepare outreach copy, including cold emails, LinkedIn messages, and call scripts.
~ Track campaign performance and report on outreach and lead-generation metrics.
~ Collaborate with the sales team on lead handover and campaign feedback.
Requirements
~ Strong interest in technology, marketing, CRM systems, scheduling tools, design tools, and AI tools.
~ Active understanding of TikTok, Instagram Reels, and LinkedIn content.
~ Confident communicator who is comfortable with cold outreach and phone calls.
~ Strong written English with the ability to create clear and engaging copy.
~ Good organizational skills and ability to manage outreach sequences and follow-ups.
~ Interest in B2B technology, SaaS, and ERP solutions.
~ No prior industry experience is required, but willingness to learn is essential.
~ Experience with Canva, LinkedIn Sales Navigator, Mailchimp, CRM systems, or AI-related automation will be an added advantage.
What You’ll Get
~ Hands-on responsibility for outreach campaigns from day one.
~ Direct mentorship from the Marketing and Sales team.
~ Exposure to B2B growth, CRM, and content strategy.
~ Experience working with an AI-native ERP go-to-market strategy across multiple markets.
~ Opportunity to work in a fast-paced and trend-aware environment where new ideas are encouraged.